Retailers look for uniqueness & inspiration at NY NOW

NY NOW was the place to be early August as more than 2,400 exhibitors showcased their products, which ranged from home décor and furnishings, tabletop and housewares, gifts, stationery, and textiles, to personal care and accessories for men, women and children, and more.

Offering a mecca of on-trend items, the product range was top-notch according to group show director NY NOW and vice president Emerald Expositions, Randi Mohr.

“We were excited to see so many incredible trends come to life,” she says. “From a growing number of men’s lifestyle exhibitors, to an expanded toy and game section, plus nearly 500 new exhibitors and a busy seminar schedule, this market really shined.”

The fair brings together leading tastemakers, icons and visionaries from the design and fashion industry including entrepreneur and founder of Bobbi Brown Cosmetics & Beauty Evolution, Bobbi Brown, who says the show inspires her to come up with new ideas for her own brand.

“I love the NY NOW Market where you can see so many new, cool brands,” she enthuses.

“While building my new lifestyle platform, I’ve been able to curate products, and partner with great brands for the Justbobbi shops at Lord & Taylor from the Market. Stay tuned for what I found this year that will be in our design and lifestyle hotel, The George Inn in Montclair, NJ, set to open at the end of this year. I also love the connections you can make when meeting new people at the market, and the networking that takes place when running into people you know.”

Creative director of O, The Oprah Magazine and Emmy Award-winning fashion correspondent, Adam Glassman admits that this fair was one of the best NY NOW markets he has attended in a while.

“The layout felt fresh and exciting, I saw a lot of new introductions, and the energy was at a peak level,” he says.

“I found things to help complete our 2017 edition of Oprah’s Favourite Things including a completely new exhibitor that was showing in the US for the very first time! That’s the thing I love about NY NOW―you can find new things, meet new people and really impact their business.”

The winter edition of NY NOW runs from 3 to 7 February 2018.

By Marion Gerritsen