Plumm launches new ‘Sommelier Series’ glassware range

When it comes to designing wine glasses, who would know what works best for a variety of wines than an actual winemaker?

Melbourne-based glassware brand Plumm is owned and operated by wine company Joval Wine Group, which makes it the perfect combination to create the ultimate wine glass collection.

“We know wine and are uniquely positioned to be making wine glasses as we are in the business of it,” says John Valmorbida, Plumm and Joval Wine Group founder.

During a special wine tasting experience at the Altitude restaurant in Sydney, Plumm, which is celebrating its 10-year anniversary, introduced its latest range called Plumm Three.

With the ever-evolving dining experience, new generational wine styles and consumer palates changing, a demand for a minimalistic, functional and beautiful new range has been created.

The collection is the result of a close collaboration with some of the most renowned sommeliers in Australia. With their expertise and knowledge of wine, Plumm Three, otherwise known as the ‘Sommelier Series’, was born.

“With the Plumm Three range, you can either have one glass that fits all or you can have a set of three, the choice is yours,” says Matt Dunne, leading sommelier and wine judge.

“Both will take your wine experience to a new level. From novice to the expert, they work.”

The Plumm Three range consists of three unique designs, featuring ultra-thin European crystal in a pull-stem method―all designed to enhance and amplify the wine experience.

The new range features No. 1―a universal glass for all red and white styles with a focus on full bodied reds; No. 2―a white glass for fresh and crisp styles and sparkling; No. 3―a pinot noir/chardonnay glass for lighter reds and textural whites.

The new collection will be available in stores from mid-October.

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