Small acts can deliver big impacts, which inspired Zero Co to launch a series of initiatives to encourage Aussies to start small when it comes to the environment and plastic waste.
Indeed, the global single-use plastic (SUP) problem is the sole reason that the mission-driven, Aussie startup exists.
The zero waste company has launched a new range of body products including a refillable and SUP free liquid shampoo, conditioner, body lotion and roll-on deodorant and is asking Australians to join them in untrashing the planet by making small, incremental changes to daily routines which amount to a massive impact on the plastic problem long term.
“Our community has demonstrated the significant impact that individuals can have on a massive, global problem,” Zero co-founder, Mike Smith, says.
“Thanks to their support, in the last year and a half, we have removed the equivalent of 803,083 water bottles worth of rubbish from oceans and beaches by funding clean ups around Australia.
“And, thanks to our incredible Pouch Recovery Machine, we’ve stopped the equivalent of 789,325 water bottles worth of rubbish from ending up in landfill.”
Zero Co’s Pouch Recovery Machine is a first-of-its-kind piece of technology that has been engineered in Australia, developed to clean and sanitise used refill pouches that are returned by Zero Co customers (for free in a reply-paid envelope).
Once clean, the pouches are refilled with product and sent back out to other customers. This unique, closed-loop refill model allows for zero waste over the customer’s lifetime.
“We need to move towards a circular economy and by adopting habits or consuming brands that support this movement, you are actively choosing to protect our planet and minimise your footprint,” Smith adds.
The new range expands Zero Co’s line up to 14 personal-care and home-cleaning products including two newly released fragrances of hand wash and body wash as they look to diversify their offering to a fast-growing community of customers.
“We hope that by delivering our products carbon negative with the option to subscribe and ensuring their efficacy rivals with supermarket competitors, we can convince everyday Aussies that it is actually really easy to make the switch and start taking small steps towards big change.”