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Jasnor is an Australian owned and operated family business based in Melbourne. We are a leading distributor & manufacturer of innovative toys & giftware & offer a diverse range of quality products from seasonal gifts to everyday favourites, nursery gifts to licensed brands, along with stationery, STEM toys & mealtime collections. Our exclusive global partnerships mean your store can access the latest trends & international brands! With over 35 years of industry expertise, our amazing team provides superior service to help you wow your customers!

Our Current Brands:

Alphablocks Jasnor is delighted to introduce Alphablocks electronic learning aids, teaching young children letter sounds, making words and mastering the alphabet.
Bananas in Pyjamas Go bananas for Jasnor's range of soft toys, including talking plush, bringing the iconic Australian characters, B1 & B2, to life!
Beatrix Potter Jasnor's beautiful collection of baby rattles, developmental toys, plush toys, keepsake gifts & room decor is sure to delight Beatrix Potter fans. Our new wooden toy range is made from FSC certified wood.
Bluey Bring some Bluey fun to your shelves ‘for real life’ with our range of sustainably-sourced wooden toys and games, offering perfect gifts for little fans of the top-rating show. Our range covers multiple price-points and gifting occasions.
Bunnies by the Bay A delightful range soft velour rattles, adorable comfort blankets and cuddly plush pals that are bound to become a delightful first friend for baby.
Claris - The Chicest Mouse in Paris A premium collection of plush, stationery, accessories & feeding items featuring the charming & chic character from Megan Hess' best-selling books.
Charlie Bears by the English Ladies Co Since their launch in 2005, Charlie Bears have taken the collectable world by storm with exquisite collections of premium plush bears and other animals in high quality materials. Based in Cornwall, UK, husband and wife, Charlie and Will, have created a lasting legacy for all ages to enjoy. In collaboration with Charlie Bears is the English Ladies Co, becoming their first licensee to create an elegant ceramic giftware range. The English Ladies Co are renowned for their handcraftsmanship and expertise in ceramics, with the finest attention to detail.
Cutie Pops Create your own chains and decorate all your accessories with Cutie Pops! Clip, Pop, and Connect your cuties and accessories creating unique chains! There are various styles available and 24 different designs! Millions of combinations!
Deddy Bears Deddy Bears are an exciting new brand designed to be right on time for the ‘Spooky Season’. Deddy Bears are impulsive, fun and super scary! Collect them all!
Disney Baby Explore the wonderful world of Disney Baby and create magical moments with soft plush characters, comforters and developmental toys featuring favouite Disney friends Mickey and Minnie Mouse, The Lion King and Stitch and Angel.
Disney Britto Disney Britto captures the fun and whimsy of Disney in the iconic, bold and colourful designs of Romero Britto. Showcased in our range as collectble figurines, ceramic giftware and pop plush.
Disney Christmas Experience the magic and enchantment of Disney with our delightful festive gifts and decorations to spark joy on Christmas Day.
Disney Gifts A magical collection of homewares, nursery items, and collectibles from Disney's favourite characters - perfect gifts for all ages and occasions.
Disney x GUND The Disney GUND Collection is a keepsake line combining beloved Disney characters with GUND’s distinctive stylization. From playsets to sophisticated knit plush to our classic Toothpick stuffed animal and Oh So Snuggly toy formats, Disney’s most cherished characters are reimagined for fans off all ages.
Doctor Squish Doctor Squish loves to find the best squishy toys to see what's inside! Kids can make their very own squishies with their very own DIY Squishy Maker!
Edge Sculpture Presenting a most striking collection of contemporary sculpture. Emotionally evocative, fiercely modern yet affordable figures and busts for home.
Elmer Elmer is a nursery favourite with 8 million books sold worldwide. Our range of toy and gifts will delight fans of the colourful patchwork elephant.
Emma Memma Introducing a new children's entertainment and education brand focused on visual communication. Emma Memma and her friends, Elvin Melvin, Waffles the Wombat, BB Butterfly and Go Go the Goats embark on musical adventures using gesture, mime, dance and sign language. Jasnor’s new Emma Memma collection of affordable and fun mealtime and stationery items for children will bring a splash of colour and joy into the homes of Australian families.
Guess How Much I Love You Since 1994 this bestselling book has enchanted people worldwide.The beloved Nutbrown Hare characters come to life with our range of soft nursery toys
GUND Combining the richness of tradition with innovation, GUND has been delighting young and old for 120+ years with lovable and huggable soft toys.
GUND Baby Suitable from birth to 18 months, the Baby GUND collection of high-quality plush promotes interactive play to help develop and learn while having fun. The perfect gifts to surround baby with the cutest, softest and safest friends from the very beginning.
Harry Potter Introducing Harry Potter Nursery, a cute range of Harry Potter nursery products for little ones. The perfect gifts for fans of the Harry Potter franchise!
Hello Kitty and Friends For decades, Hello Kitty has captured hearts worldwide with her adorable charm and timeless appeal. Hello Kitty celebrated her 50th anniversary in 2024! Jasnor is so excited to introduce a brand new range of products that will delight fans of all ages. Join us in celebrating the magic of friendship and fun with Hello Kitty and her delightful friends!
In the Night Garden From this well-loved children's TV show comes Jasnor's bright range of plush nursery toys for little ones featuring Igglepiggle, Upsy Daisy & Makka Pakka.
Julia Donaldson Titles Julia Donaldson is an English writer, playwright and performer known for her popular rhyming stories for children such as The Gruffalo and Stick Man. Our range includes soft toys and figurines that bring the popular book characters to life!
Kreepy Collectibles Where cute gets kreepy - and collectors can't resist! Meet the family of twistedly lovable misfits from the creators of Deddy Bears! Designed to stand out on shelves and spark obsession with every unboxing, Kreepy Collectibles includes multiple sub-brands with distinct personalities, formats, and high sell-through appeal. Featuring eye-catching packaging, unique bios, and quirky, character-driven designs, each range invites customers into a weird and wonderful world of misfits, monsters, and mayhem.
Miffy With a simplistic appearance and a familiar face, Miffy the famous white Bunny has endeared herself to children all over the world! Our range includes classic plush and nursery essentials for baby including rattles, attachable toys and more.
Numberblocks Jasnor is delighted to introduce Numberblocks electronic learning aids, teaching young children to see how numbers work and allows them to master a new key maths skill with every adventure.
Paddington Bear One of the world's most well-known bears, Paddington has timeless appeal. Our range of classic, nursery toys and feeding items celebrate this beloved bear and are sure to be treasured for years to come! Our new wooden toy range is made from FSC certified wood.
Peppa Pig Peppa Pig is a lovable, cheeky little piggy who lives with her little brother George, Mummy Pig and Daddy Pig. Whether she’s playing games, dressing up, going on family outings, or jumping in muddy puddles, Peppa’s world is full of laughter, learning, and fun!
Play School Beloved playtime friends Humpty, Jemima, Big Ted & Little Ted, along with indigenous character, Kiya, are brought to life with soft toys that look just like they do on TV!
Pembe the Pink Cat Welcome to the vibrant world of Pembe the Pink Cat! Fresh from Copenhagen, Pembe represents the celebration of individuality and self-acceptance, the embrace of diversity and of inclusivity, and the joy of self-expression.
Pusheen Animated web comic who has won over the internet with her human-like snacking tendencies. Jasnor’s range includes plush, stationery, tableware and personal accessories featuring this iconic grey tabby cat.
Relaxeazzz We all need to relax, and these Relaxeazzz travel pillows and eye masks are a must for catching some cosy downtime! Our unique travel pillow range features fun licensed designs including Hello Kitty and Friends, Disney Stitch, Pusheen, Paddington, Shaun the Sheep and Pacman.
Rilakkuma リラックマ (Rilakkuma), is a combination of the Japanese pronunciation for relax and the Japanese word for bear – essentially meaning ‘bear in relaxed mood’. Rilakkuma first appeared in 2003 in the Japanese comic series Rilakkuma Seikatsu, created by San-X, and is now a popular Netflix series. Other characters Korilakkuma, Kiiroitori, and Chairoikoguma soon followed and are loved by many people around the world.
Sesame Street A range of cuddly plush toys and nursery toys featuring all your favourite friends from the beloved program, including Elmo, Big Bird, and Cookie Monster.
Shaun the Sheep Shaun The Sheep is at his quirky best in this delightful range of plush toys and accessories from Jasnor. Based on the award-winning animation series.
Spongebob Squarepants A yellow sea sponge named SpongeBob SquarePants, who enjoys being a cook at Krusty Krab, lives in the Pacific Ocean. He embarks on various adventures with his friends at Bikini Bottom. Jasnor have a range of fun soft toys perfect for Spongebob fans.
Spot the Dog Made from super-soft plush materials, featuring accurate character details, Jasnor's Spot soft toy and nursery range will delight fans of the beloved books.
Super Mario The Super Mario collection features high-quality plush in various sizes, showcasing all the best characters from the Mushroom Kingdom. Featuring Mario, Princess Peach, Bowser, the power-up icons and more, fuelling nostalgia and bringing the game to life! Perfect for play, display, or on-the-go adventures, our Super Mario range is a must-have for fans of all ages.
Swop Pops Welcome to the toyetic fashion world of Swop Pops – the ultimate purse that’s wild for style and bursting in personality! Designed for girls ages 6 to 12, Swop Pops is all about fearless fashion, endless customisation and bold self-expression. With its animal-inspired designs and vibrant colours, every bag becomes a canvas for creativity. Swap, mix, and match different accessories, patterns and colours to create a look that’s uniquely yours – today’s vibe can be totally different tomorrow!
Teletubbies For over 25 iconic years, the Teletubbies have fostered the imagination of audiences young and young-at-heart in a wonder-filled world with joyful exploration, visual anticipation, and silly surprises while embracing their own offbeat quirkiness and diversity. Fans can find Teletubbies episodes on Netflix and YouTube, with the older audience following along with over 1 million fans on TikTok.
The Gruffalo Based on the children's book The Gruffalo by Julia Donaldson, our super-soft plush toys can be snuggled as kids enjoy this timeless story.
The World of Eric Carle Based on the award-winning book character, The Very Hungry Caterpillar leaps into the arms of children with a range of plush, wooden and nursery toys.
Winnie The Pooh Winnie the Pooh, the beloved character who represents friendship and the curious nature of a child’s imagination comes to life in our range of plush and nursery toys

Our Current Agents:

Kathy Foster, customer service
location_on VIC
call 1300 881 940

Make enquiry here

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Additional Details

  • Email for Enquiries:sales@jasnor.com
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