Celebrating Australian and New Zealand retail brands in the UK, a group of retail executives gathered at the Australian High Commission in London las month to swap success stories.
Hosted by the UK’s Department for International Trade (DIT), the evening reception saw some of Australia and New Zealand’s biggest retailers’ representatives attend including Kikki.K and Typo.
The event was a great opportunity to network with fellow Aussie and Kiwi retailers already operating in the UK as well as get valuable advice from retail experts.
“[It] was a terrific opportunity to celebrate the international success of Australian and New Zealand retail,” says British consul general and director general UK Department for International Trade Australia and New Zealand, Michael Ward.
“My team here in Australia and New Zealand is pleased to have supported so many of the companies who came along and we look forward to helping many more succeed in the UK.”
Ward says he believes the UK is the perfect market if you are looking to grow your international presence.
“With over 60 million consumers making 320 million transactions a week and a mature e-commerce market, where spend is more online per head than anywhere else in the world, the UK is a prime destination for Australasian retailers looking to expand their global footprint,” he explains.
“The UK is also leading the way when it comes to retail technology with the adoption of smart technology such as time delay mirrors, smart change rooms and wearable technology.”
The DIT team has worked with around 20 Australian and New Zealand retail companies over the past two years including Bailey Nelson, Bunnings, Mon Purse, Typo, Lovisa, Kikki.K, Element and Smiggle, just to name a few.
By Marion Gerritsen
