Visitors are in for a treat with another edition of lifestyle trade fair, Style Bangkok, which will be bigger and better than ever with more than 1,600 exhibitors displaying the latest in lifestyle and furniture.
Held at Bitec from 17 to 19 April for trade, Style Bangkok has combined three major lifestyle product trade fairs including Bangkok International Fashion Fair and Bangkok International Leather Fair or BIFF&BIL; Bangkok International Gift Fair and Bangkok International Houseware Fair or BIG+BIH; and Thailand International Furniture Fair or TIFF.
“These trade fairs have long been established and recognised locally and globally,” explains fair organiser DITP’s deputy director general, Vannaporn Ketudat.
“However, in response to the changing global trend and the needs of importers/buyers to lessen time for travel and product sourcing, the three fairs have been incorporated as one grand event.
“The incorporation of the three fairs is obviously the right answer as it can offer greater convenience for buyers and sellers of all categories in finding everything related to consumer lifestyle under one roof, whether they are concept store retailers, buying agents, designers, interior decorators, real estate business people, or department stores representatives in Thailand and from abroad. The fair will also provide trade opportunity for exhibitors to meet more variety of buyers and traders.”
The theme for this year’s fair will be ‘Crenovative Origin’, reflecting the successful merger of creativity, innovation and originality of Thai identity, she adds.
“The fair will showcase the works of Thai designers and entrepreneurs whose creative ideas have been developed into quality lifestyle products with a touch of innovation, elevating from local brands to the global trade platform.
“We have been driving Style Bangkok to become ideal trade fair that can effectively respond to the needs of buyers and sellers in the industry, a platform for buyers and sellers to build network, make business deals, exchange knowledge and update lifestyle product trends. We are making it a truly comprehensive, internationally-recognised lifestyle product trade fair.”