Bobangles expands Pomegranate portfolio with new lines
Following the success of the Pomegranate and Pomegranate Kids brands, Bobangles has added more products to the collection including boxed greeting cards, journals, puzzles, flash cards and memory games.
The Australian owned supplier is regularly approached to take on new brands says marketing coordinator, Agni Garganis.
“In 2015 we are launching over 80 products within Pomegranate and Pomegranate Kids,” she says.
“We are also introducing new stationery from Studio Oh and beautiful contemporary greeting cards from Karte in Germany. In addition we have exciting additions from eeBoo, Peaceable Kingdom, Curly Girl, Galison and Mudpuppy and of course Cavallini has excelled with new products and 2016 calendars which we release at the February fair.”
The new ranges blend in well with Bobangles’ current stock and add an element of artistic flair for all those art lovers, Garganis says.
“The new brands are sophisticated and contemporary which fits in brilliantly with our already diverse range of products.
“Australian consumers have a good eye when it comes to spotting a great quality product. Already we have an escalating back order for the Pomegranate and Pomegranate Kids ranges so we are confident that the ongoing reaction to these new products will definitely remain positive. Studio Oh hasn’t been seen in Australia before and I know it is going to be a real winner too.”
Exhibiting at Reed Gift Fairs Sydney, Garganis is expecting a very positive trade show season and the new lines have already garnered a huge response from Bobangles’ existing retailers.
“The trade fair for us is an opportunity to showcase all of our range and for customers to get a feel of the products up close. This year we expect to attract all of our regulars and many new customers with our new product range and we are definitely excited to see what the 2015 trade fairs will bring for us.”