At the 55th China International Furniture Fair (CIFF) in Guangzhou, furniture design brand HC28 introduced the Global Designer’s Lounge, blending eastern hospitality with western design.
The HC28 stand is built around the narrative of ‘four lounges and one gallery’. The exterior design is the first visual focal point—huge craft detail panels and light, airy curtains create an interplay of solid and void, says product manager, Ruolin Feng.
“This experience blends the art of eastern hospitality into a space aesthetic revolution,” she explains.
“From objects to spirit, from function to artistic conception, the brand uses design language to interpret the philosophical wisdom of ‘harmony between heaven and humanity’, offering a cross-cultural, future-forward immersive experience for a global audience.”

As visitors stepped inside the stand, four themed lounges focused on symbiosis, dialogue, contemplation and future.
“Through different materials and lighting, the space reflected the multi-layered nature of eastern aesthetics, while also showcasing an international perspective and subtle eastern charm.”
Eastern hospitality emphasises ‘courtesy as the foundation, harmony as the soul’ and HC28 drew inspiration from this philosophy to reimagine the Global Designer’s Lounge, she comments.

“Breaking the physical boundaries of traditional home design with panoramic design thinking, HC28 transformed the space into a spiritual domain that carries eastern philosophical thought.
“By dissolving the separation between custom furniture and mobile furniture through a fluid floor layout and building vertical planes that balance the abstract and the concrete, the space takes on a breathable and inclusive quality. This innovation is not only a revolution in living functionality but also a contemporary interpretation of eastern lifestyles and spiritual core.”
The debut of the ‘east meets west minimalism’ lounge marks HC28’s strategic shift from product output to cultural output, adds Feng.

“The brand rejects complex symbol overload, using restrained lines, natural materials and the philosophy of empty space to share eastern wisdom through design with the world. Looking ahead, HC28 will collaborate with more international design masters to tell the story of eastern futurism on the global stage.”