Marketing expert John Dwyer to share his secrets at Gift HQ
Gift fairs are a great sourcing opportunity for retailers, and the seminars held during the fairs are perfect for those looking to improve their businesses and expand their knowledge.
Brisbane Gift HQ has secured advertising and marketing guru John Dwyer (JD) to do a presentation during the show and share his secrets to changing your results.
“JD globally stunned marketing and advertising agencies by securing Jerry Seinfeld for an advert in Australia, that itself shows the selling talents of JD,” explains Gary Fitz-Roy from event organiser Fair Events.
“When I attended one of JD’s seminars ‘undercover’, so to speak, I walked away with numerous pages of ideas. I have implemented a number of them and had tremendous success thanks to his down-to-earth attitude and practical approach. That got me thinking, why couldn’t we get him to share his insights with our valued retailers?”
Dwyer’s 90-minute presentation will start at 2.30pm on 8 July and at only $10 is great value for anyone looking to improve their business, says Fitz-Roy.
“You only need to get one idea to change your current results. Even if you are doing well, how do you keep that level of success? If you’re looking to grow, it could be one idea that sparks your change—what have you got to lose?”
With this year’s theme ‘I choose’, Dwyer’s session ties in perfectly with the fair as companies commit to the Queensland market, providing visitors an opportunity to compare, discover and connect with suppliers from around Australia and internationally.
Gift HQ runs from 7 to 9 July at the Brisbane Convention Centre.
By Marion Gerritsen