I’m Toy has been producing its popular wooden toys for more than three decades. It specialises in multifunctional designs that extend a toy’s lifespan and support early childhood development. This means that as children master one product feature there’s always more for them to discover. You can see this philosophy coming to life in I’m Toy new range for Christmas.
Take for example its new Walk and Ride Sorter Ice Cream Truck. This sturdy, pastel-hued ride-on starts life as a walker that converts into a ride-on when a child is ready to move. It also features six colourful wooden blocks shaped to resemble tasty ice cream treats. Children can sort these using two sorting panels installed along its chassis.
The ride-on then transforms into an ice cream stand.Simply flip its seat to reveal display shelves installed underneath. Slot the shelves into place and you’re ready for business. There’s room to display all six sorting shapes. Children from the age of eight months can enjoy hours of fun walking, riding, sorting and selling ice cream treats.
This innovative toy is the latest addition to I’m Toy’s growing range of Walk and Ride Sorters. This popular series already includes a Fire Engine, a Cow Sorter and a Bunny Sorter. Each offers the same multifunctional walker, ride-on and shape sorting capability.
I’m Toy has also launched an adorable new Zebra Style Rider. This ride-on includes a soft padded mane and tail along with a removable, washable, seat cushion. The Zebra expands a popular ride-on range that already includes a dragon, unicorn, cow and lamb. Each toy is made from sustainably-sourced, plantation-grown rubberwood.
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