In a blow to local retailers already struggling in a tough Aussie market, Amazon Australia recently announced the launch of Amazon Haul.
The new platform offers products across a variety of categories including fashion, home and lifestyle for less than $25.
“Since launching Amazon in Australia in 2017, we have been constantly innovating to provide competitive prices and the best possible shopping experience for our customers and this is another way we can deliver value for Australians on a wide selection of products,” Amit Mahto, Australia country manager of Amazon Marketplace notes.
Amazon Haul is available through the Amazon Shopping app. It has its own shopping experience, search, basket and checkout and has been designed to offer a fun, engaging way to shop on the app, with orders typically arriving in two weeks or less.
Products available on Amazon Haul include best-selling categories ranging from fashion and beauty to home and pet supplies, as Australian shoppers look for savings, to stretch budgets and make dollars go further.
“Australians seek out value and convenience when they shop online and we’re excited to provide more options through the shopping app they already know and love.
“The Amazon features and ordering experience that Australian customers have come to love and expect are available on Amazon Haul, with quality checks and controls, so customers can be confident they will receive products that meet required standards. And, if a customer wants to return an item for change of mind, they can do so if requested within 15 days of receipt and change of mind conditions are met.”
Amazon Haul is now rolling out in beta and available to select customers in Australia when they next update their Amazon shopping app.
