Australian e-gifting company, Prezzee, has appointed ex-American Express executive Josh Berwitz as its global chief growth officer and North American president.
This is the third senior executive hire in recent months, following the appointment of Australian based ex-Woolworths chief digital officer, Nick Eshkenazi, and ex-International Hotel Group exec Eric Lent as the new CMO.
Leading a team of 40 across New York and San Francisco, Berwitz will be responsible for further growth of the company and securing the business’ position as the leading digital gifting company in North America.
“I am a firm believer that businesses have a duty to showcase how much they value their employees and it’s clear that Prezzee’s personalised digital gifting experience has a key role to play in helping companies across the US do exactly that,” he says.
“Having seen what the Prezzee team has already accomplished since its original inception in 2014 through to its global expansion over the past few years, it’s an honour to be welcomed into the team. I’ve worked extensively in the loyalty and gifting space and look forward to further demonstrating the value Prezzee delivers to consumers, businesses and retailers alike while continuing on our growth journey.”
Prezzee has been on a global expansion mission over the last couple of years with new offices in New Zealand and the UK and now the US.
“Investing in our global leadership team enables the business to push ahead with our mission to drive deeper engagement and loyalty, by creating human connections through digital gifting,” says Prezzee CEO, Jamie Samaha.
“Our world-class executive team is focused on our accelerated growth plans across our key markets, especially in light of the current environment. Something I’m confident Josh and the team can deliver in the US.
“Josh brings an exceptional pedigree to Prezzee’s global leadership team. Having spent over two decades at American Express within the consumer engagement and payments space, he brings ambition and confidence to Prezzee’s expansion plans.”
