Colour has the power to alter both rooms and the emotions of people inhabiting those rooms, which is what the new H&M Home x Pantone collection is tapping into.
Enabling customers to fill their homes with colour, the range explores two colour palettes, Calm & Soothing and Energy & Joy.
“Colour is essential for both our home and our senses,” says Evelina Kravaev-Söderberg, head of design & creative at H&M Home.
“No one understands this better than Pantone, who are the foremost experts on how colour can influence how we work and live. The H&M Home x Pantone collection allows us to highlight how much difference the power of colour makes in our day-to-day life, with a selection of modern interior objects to add to one’s home.”
The collection includes cushion covers, one vase, one regular and one footed tray, a side table, a decorative pedestal and three scented candles totalling six different colourways, three for each palette including pink, apricot and red for Energy & Joy and pistachio, mid blue and petrol for Calm & Soothing.
“Choose from one of the scented candles and see how the smell of red makes you feel or add a pistachio-coloured vase to your living room space, infusing a peaceful and beautiful addition. We hope our customers will enjoy how this collection adds to their homes and wellbeing having just entered 2023.”
The H&M Home x Pantone collection is available now.
