Luxury living and beachwear label launches new collection
henley general is introducing its latest winter range, designed in South Australia where the label is based.
The new collection features the unisex ultra heavy weight polar fleece Leonardo Hoodie in three colours, perfect for those extra-chilly winter beach strolls. Back due to popular demand is the 100 per cent wool Orlando Beanie, which sold out in record time last winter.
“We’re so excited to launch our new winter range and seeing henley general going from strength to strength is a dream come true,” enthuse founders, Zen and Matty Mammone.
“The label was born with humble beginnings just under two years in our living room after noticing a gap in the beachwear market, adding stockists and customers both locally and internationally each week.”
Indeed, the couple has enjoyed the journey of the label’s growth over the first 18 months in business with the brand already a favourite of SAFM’s Rebecca Morse, who featured in the label’s inaugural summer range as an ambassador, Fox Netball’s commentator and netballer Em Beaton as well as features in Adelady, Kiddo Mag and Gathered.
So, what’s next for the brand?
“We’re actually in talks with a major online ecommerce retailer, so watch this space.”