Charles E ‘Chuck’ Williams, founder and director emeritus of kitchenware retailer Williams-Sonoma, has died aged 100.
A trip to France and a passion for cooking led Williams to open his first store in Sonoma, California in 1956 selling cookware and equipment imported from France. Through this store he introduced Americans to products including the soufflé dish, sauté pan, Madeleine mould and even balsamic vinegar.
“He introduced American cooks to the tastes and tools of new cultures, inspired curiosity around exotic flavours and preparations, and enriched American home and family life by bringing people together around food,” a statement from the company says.
Along with Williams’ profound impact on American culinary life, he was also a generous benefactor of culinary education, healthcare and youth services.
“Chuck taught us that when we open our doors to a customer, we welcome a friend into our home,” says Laura Alber, president of Williams-Sonoma.
“He had impeccable taste, unique insight for selecting the right products at the right time, and the highest standard of customer service. Most of all, Chuck was our mentor and our friend. We will miss him dearly.”
After building a thriving business, Williams sold Williams-Sonoma in 1978 but remained closely involved with the company. In 1986 he published his first cookbook, The Williams-Sonoma Cookbook with a Guide to Kitchenware, and went on to write or edit more than 200 others including the bestselling Williams-Sonoma Kitchen Library series.
Today, the business Williams started has grown into a global powerhouse with eight brands—Williams-Sonoma, Pottery Barn, Pottery Barn Kids, West Elm, PBteen, Williams-Sonoma Home, Rejuvenation, and Mark and Graham—and 623 stores worldwide.
By Ruth Cooper
