Gift wholesaler Annabel Trends is expanding its offering with new kids, homewares and Mother’s Day ranges, in time for the upcoming Sydney gift fair.
Annabel Trends director, Sally Dunn, says they are releasing brand-new lines as well as additions to already popular collections.
“There are some great new kids products coming out including new knitted sock monkeys, crochet toys, furry plush toys and even more new footless tights and tippy toes,” she says.
“In the homewares area we are super excited about our hardwearing denim napery range and some cute and colourful knitted tea cosies. Our new knitted throws in charcoal with bright edging have already been popular with the media and then there’s the hot coloured enamel painted watering cans to add pop to any store. As always, we will be adding to our bath and pamper range; perfect for Mother’s Day of course.”
Annabel Trends manufactures most of its products in Australia and tries to be at the forefront when it comes to gift offerings.
“We develop our ranges based on current good performers, and using trends spotted in the marketplace. Plus we always rely on the famous ‘Annabel Trends’ eye for new and exciting products,” Dunn explains. “We like to build on our existing categories, so that new items merchandise well with old.”
Exhibiting at Sydney Reed Gift Fairs, Dunn is excited about showing the new products to potential and existing customers, adding they always have positive expectations for their trade show releases.
“We’re expecting strong sales, and we have 80 per cent of goods in stock now, so we are ready to fire. The media have latched on to our new ranges so this always gives us confidence and will support all of our retailers.”
The new collections will hit stores in February and March.
