As it adheres to a policy against testing on any of our furry friends, newly launched Aussie brand, Say It With Polish, is the first company to produce luxe, cruelty free nail polish featuring bespoke messages.
Co-founder Jessica Bryce says the polish is 5-free and can be safely used by kids, teens and grownups.
“Our polish is certified 100 per cent cruelty free and vegan by Cruelty Free Australia and is 5-free, meaning it doesn’t contain any of the nasties commonly found in nail polish: toluene, DBP, formaldehyde, formaldehyde resin or camphor,” she explains.
“Our polish appeals to a very broad market―from brides, school children, mothers and teens to any fashion conscious female as well as corporates and brands looking to customise polish for events or campaigns. Our colours and current templates attract customers focused on trend driven products and the fact that we are 5-free, cruelty free and vegan also attracts those with ethical considerations.”
Say It With Polish was founded in 2015 when the search for a personalised and memorable gift for a group of bridesmaids failed to uncover anything worth a ‘wow’. Today, the company offers customers the choice to purchase a custom polish from its Quote collection or to fully personalise their own (the colour, the label, you name it, literally) making it the perfect gift or favour for any polished woman and any occasion.
“Whether your girlfriend is turning another year older, she got that amazing job, she needs a pick-me-up or you want her to be part of your bridal party―our polish has you covered. Our mantra is, if you have something to say, you can say it with polish,” explains Bryce.
Say It With Polish is currently stocked in a wide range of stores including chemists, newsagencies, fashion boutiques, beauty stores, hair dressers and homewares/gifting stores.
“Because of the variety in our range, there is a polish to suit almost every kind of customer, which makes it perfect for a variety of retailers.”
Bryce says the company is currently focusing on the new retail range and working on new colours and templates for 2017. “We’re also very excited to be launching some new products in the New Year so watch this space.”
By Marion Gerritsen